PEOPLE

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Work experience

State Sales Manager (from July 2013 to September 2018)
Recruited to manage the Perth operation from inception, establish and build upon account and distributor relationships. Business development creating sales opportunities to increase profit and market share within commercial, dealer, mining and trade channels. Lead branch personnel across account management, internal sales, customer service, warehouse and service dept.  Prepared and initiated sales budgets and objectives aligned with state and national targets. Developed and executed State-based strategies and initiatives intrinsic with national activity.  Spearheaded management and development of major and key accounts. Analyse sales performance and generate opportunities to advance market share.  Diversified account channels through prospecting increasing revenue and build contingency streams including implementation of a Builder Incentive Program.  Managed retention of existing distributor enabling co-distribution of product. Maintained account stability and confidence throughout the transition period.
Senior Sales Consultant (from November 2010 to June 2013)
As Senior Sales Consultant, focused upon the generation of new and repeat business through a portfolio of builders and developers. Designed, quoted, closed, and project managed domestic and light commercial installations, with an emphasis on high quality service delivery.  Recovered major commercial client from competitor and successfully negotiated preferred supplier status, cementing a critical business relationship.  Led negotiations and secured two new niche (>$300K) residential builders as clients, generating significant sales.
State Sales Manager (from January 2001 to September 2010)
Appointed to establish and manage the WA branch after the distributor rights ceased. Plan and implement strategic sales activities to achieve state objectives and budgets, execute local and national initiatives. Business development in commercial, government, mining and residential sectors across consulting engineers, mechanical contractors, dealers, trade and end users.  Created and managed execution of strategies to increase sales in achieving state-based targets. Drove significant sales growth with consistent year-on-year market share penetration.  Recruited and led a branch of 7 staff initially, expanding to 22 in line with strong business growth. Coached and developed team members and motivated the attainment of individual and team goals. Performance mentoring, review and improvement managed via KPI structure.  Managed major accounts and developed new opportunities to support growth targets. Tendered and negotiated major government supply contracts. Hunted and secured Gorgon Gas project, becoming Australia’s largest single order by unit quantity.  Managed financials including budgets, profit and loss, and debtors. Continually maintained highest branch gross profit against revenue and consistently accomplished the lowest debtor days and bad debt achievement on a national basis.

Education

Diploma of Business - Frontline Management (from March 2008 to November 2009)
Business Management
TAFE (from May 1999 to September 1999)
Business Accounting
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Work experience

Marketing Coodinator (from January 2019 to April 2019)
• Managing the Marketing Inbox in order to deliver customer support in a timely manner • Supporting the team to create effective promotional activities • Building strong relationships with internal and external stakeholders in a culture of network support • Assisting the marketing team in developing and implementing marketing initiatives, including finalizing briefs with the branch teams in order to manage promotions through to design and print. • Providing administrative support to the marketing team • Demonstrating the value of national network and national marketing programs to branches and suppliers to better align local and national marketing planning and execution. • Creating leads in CRM Dynamic 365 • Updating current and potential clients on CRM • Creating and drafting EDMs on CRM
Marketing Coordinator (from January 2018 to July 2018)
• Meeting and exceeding deadlines and targets. • High level of communication and liaising with stakeholders with marketing projects and collateral. • Work closely with the Business Partner of UNSW Business School in regards with marketing collateral and events. • Implementing marketing campaigns that include print and event marketing. • Independently coordinate and implement marketing campaigns with stakeholders. • Assist the Future Students Event team with UNSW Future Student events. • Coordinating and running events related to UNSW Business School. • Build and maintain relationships with internal and external stakeholders. • Project manage faculty involvement in all Business marketing campaigns • Organise faculty merchandise, course guides and giveaways. • Organise Faculty presentations • Organise and facilitate roster volunteers • Ensure risk assessments have been completed and pre and post event reports • Update all UAC, admissions and course information
Marketing Manager (from October 2017 to December 2017)
• Meeting and exceeding deadlines and targets. • Working close collaboration with CUFA's graphic designer to create marketing collateral and reports. • Initiating and implementing integrated marketing campaigns that include print, online, multimedia, and events. • Growing CUFA's constituency through innovative campaigns and networking. • Seeking new partnership opportunities through networking and preparing sponsorship proposals and presentations. • Working collaboratively with a variety of funding and project partners to ensure they achieve mutually agreed objectives and needs. • Coordinating and running fundraising and donor engagement events held nationally throughout the year. • Communicating with CEOs and General Managers of donor organizations on a frequent basis to maintain relationships and engagement with CUFA's work. • Devising creative comms campaigns to attract the attention of potential donors and retain the support of existing donors. • Managing all CUFA communications including the monthly e-Newsletter and Donation Appeals targeted to corporations, as well as emergency appeals and all external sponsors’ communications involving CUFA. • Recruiting and managing volunteers.
Marketing Assistant (from May 2017 to October 2017)
• Internet research to build prospects for new event concepts • Data entry and list building • Worked on numerous marketing campaigns to improve database quality • Expanding and verifying existing lists of relevant contacts • Supporting greater marketing team • Support liaise with the Events team with administration and onsite event management • Managing onsite events • Intermediary use of Salesforce program
Sales Consultant, 2IC/Concession Manager (from July 2015 to July 2017)
• Providing a high level of customer service in both men’s and women’s departments – including personal styling on both the floor / fitting rooms, Upselling, and product demonstrations to customers • Consistent record of personally exceeding daily and weekly budgets, and coordinating a team to achieve store objectives • Monitoring  Budgets and sales figures  KPI's  Class sales breakdowns, and Top sellers on a daily, weekly and monthly basis, identifying areas for opportunity and improvement • Client liaison – prompt one-on-one resolution of customer queries or complaints • Direct reporting to Regional Managers and Head Office, including sales and productivity reports, daily/weekly figures, feedback identifying challenges associated with specific stores • Wide knowledge of product specifications, and tailoring this to the personal needs of customers • Personnel management, including periodic staff feedback and coaching • Administration duties – organizing signage, stock and data entry, and maintaining a communication log to inform team of promotions, important dates, budgets and sales figures • Stock control – managing transfers out and in, deliveries, consolidations, and keeping accurate records of all movement • Assisting the Regional Visual Merchandising Manager and the VM team, arranging displays and floor set ups, and ensuring strict visual merchandising and company standards are maintained at all sites • Point Of Sale procedures and cash management responsibilities

Education

Bachelor of Commerce (from August 2014 to November 2017)
Marketing Major Background in Psychology Grand Finalist - Marketing Project for American Express
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Work experience

National Sales Manager (from July 2015 to December 2017)
A Driven People Leader with a volume sales approach responsible for the development and implementation of strategies to achieve sales, manage staff, targets and market growth, incorporating market analysis, promotion of programs and offers, customer engagement, presentations, Account management, motivation, negotiation, Executive Senior Management liaison, P&L, ROI, budget controls and continuous improvement initiatives to influence results.
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Work experience

Major Projects Sales (from January 2018
Looked after all major projects
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Education

Marketing management
To market each product and to make sales to the clients